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Planned Giving

A planned gift is any major gift, made in the future as part of a donor’s overall financial or estate planning.

Whether you use cash, appreciated securities (stock), real estate, partnership interests, personal property, life insurance, a retirement plan, etc., the benefits, including tax benefits, of funding a planned gift can make this type of giving very attractive.


There are 3 types of planned gifts:

  • Outright gifts of appreciated assets;
  • Gifts that return income or other financial benefits to you in return for the contribution, such as charitable gift annuities;
  • Gifts payable as a legacy through your estate.

The tax benefits of planned gifts vary with the type of gift:

  • You can contribute appreciated property, like securities or real estate, receive a charitable deduction for the full market value of the asset, and pay no capital gains tax on the transfer.
  • A life-income gift receives a tax deduction for the full, fair market value of the assets contributed, minus the present value of the income interest retained. If funded with appreciated property there is no upfront capital gains tax on the transfer.
  • A bequest or a beneficiary designation in a life insurance policy or retirement account is exempt from estate tax.

If you are interested in exploring your options for planning a gift to The Aliveness Project, please consult your financial or estate adviser, or contact Jennifer Dieter at (612) 824-LIFE, Ext. 204 or Roosevelt Cevallos at (612) 824-LIFE, Ext. 207 if you have any questions..

Preferred Bequest Language

Adding a bequest to your will or living trust can be as simple as adding a single sentence. Here's our preferred bequest language; take this to your attorney to use as a starting point.

“I give the sum of $___ or ___% to The Aliveness Project, 3808 Nicollet Avenue, Minneapolis, MN 55409, (tax id: 411593900) to be used or disposed of as its Board of Directors deems appropriate in its sole discretion.”

In-Kind Donations

In-kind donations of goods and services donated by individuals, faith communities, community groups, and businesses are always welcome, and greatly appreciated.

As a program-based organization, The Aliveness Project utilizes all in-kind donations to benefit Aliveness events or people impacted by HIV and AIDS directly.

If you have questions about items you would like to donate, please contact Jennifer Dieter at (612) 824-LIFE, Ext. 204 or Roosevelt Cevallos at (612) 824-LIFE, Ext. 207 if you have any questions..

The Aliveness Project

Our Location

Since 1985, The Aliveness Project has been a community resource and active leader in the HIV community in Minnesota.

Strategic Plan